Sheila’s Wheels has broadened its product range to include travel insurance with the launch of a policy aimed at the ‘savvy female holidaymaker’.
The new insurance package will have standard ‘handbag on holiday’ cover plus a ‘kids-go-free’ feature and these will be included on both single and two-parent family policies. It also offers access to a 24-hour helpline to provide support in emergency situations and a ‘travel-bag’ top up option, which gives extended-trip travellers, or people who like to pack more, the option of paying a higher baggage limit.
Jacky Brown, spokesperson for Sheilas Wheels, said: “Traditional travel insurance cover has, until now, remained unisex in its offerings but Sheila’s Wheels travel insurance looks to target the savvy, female holidaymaker. This female-focused brand has features that should appeal to the needs and priorities of today’s modern woman, whether they are single, a wife, a partner or have a family.”
Although targeted at women, the product is also available for men to buy.
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